25 Amsterdam brands, ranked by how ready their websites are to be read and cited by AI engines.
25 brands · average 40.5/100 · median 44 · top score 58
| # | Brand | Score | Grade | Biggest gap |
|---|---|---|---|---|
| 1 | Finom Fintech platform offering business banking, invoicing and expense management for European SMBs. | 58 | C | Reviews & Ratings |
| 2 | Recruitee Collaborative hiring software platform helping teams source, track and hire candidates together. | 56 | C | Reviews & Ratings |
| 3 | Fairphone Sustainable smartphone manufacturer focused on ethical sourcing and repairability. | 53 | D | Reviews & Ratings |
| 4 | Amberscript SaaS platform that transforms audio and video content into accurate text and subtitles using AI. | 52 | D | Reviews & Ratings |
| 5 | Adyen Global payments platform enabling businesses to accept payments anywhere in the world. | 48 | D | Product/Service Schema |
| 6 | ZIVVER Secure digital communications platform preventing data breaches in email and file sharing. | 48 | D | Product/Service Schema |
| 7 | Dealroom Global startup and venture capital data platform tracking funding rounds and ecosystem trends. | 48 | D | Product/Service Schema |
| 8 | EclecticIQ Cyber threat intelligence platform enabling security teams to operationalize threat data. | 47 | D | Product/Service Schema |
| 9 | Watermelon AI-powered customer support platform combining chatbots and human agents for automated service. | 46 | D | Product/Service Schema |
| 10 | Bird Cloud communications platform providing messaging, voice, and email APIs for enterprises. | 45 | D | Product/Service Schema |
| 11 | Klippa AI-powered document and data processing platform automating invoices, KYC and contracts. | 45 | D | Product/Service Schema |
| 12 | Framer Web design and publishing platform enabling teams to design and ship interactive websites. | 45 | D | Product/Service Schema |
| 13 | Mollie Payment solutions provider helping European businesses accept online and in-person payments. | 44 | D | llms.txt Presence |
| 14 | Picnic Online grocery delivery platform using an app-only model with route-optimized delivery. | 42 | D | Product/Service Schema |
| 15 | Tiqets Online ticketing platform for museums, attractions and cultural experiences worldwide. | 41 | D | Product/Service Schema |
| 16 | Fastned European fast-charging network for electric vehicles providing up to 300km of range in 15 minutes. | 40 | D | Product/Service Schema |
| 17 | Dept Agency Global digital agency building digital products, campaigns and platforms for leading brands. | 39 | F | Product/Service Schema |
| 18 | TomTom Digital mapping and navigation technology company powering location services globally. | 37 | F | llms.txt Presence |
| 19 | Otrium Online fashion outlet marketplace connecting brands with buyers for unsold-season collections. | 33 | F | llms.txt Presence |
| 20 | WeTransfer Cloud-based file transfer service enabling users to send large files quickly and securely. | 30 | F | llms.txt Presence |
| 21 | Studocu Student document sharing platform where university students exchange study materials. | 27 | F | llms.txt Presence |
| 22 | Booking.com Online travel and accommodation marketplace connecting travelers with hotels and stays worldwide. | 24 | F | llms.txt Presence |
| 23 | Catawiki Online auction marketplace for special objects reviewed and curated by in-house experts. | 23 | F | llms.txt Presence |
| 24 | Bynder Digital asset management platform helping brands manage and distribute creative content at scale. | 22 | F | llms.txt Presence |
| 25 | Channable Feed management and PPC automation platform helping e-commerce brands manage product listings. | 20 | F | llms.txt Presence |
Scores measure website readiness for AI citation, not how often a brand is currently cited. A low score is a fixable gap, not a verdict on the business.
Each brand's public website was audited on 2026-05-18 against 94 checks across 8 categories: AI crawler access, structured data, content quality, trust and authority signals, and technical delivery. The composite is normalised to 0-100 and graded. Brands were selected as recognisable companies headquartered in or strongly associated with Amsterdam.
This measures how readable and citable a site is to AI engines. It does not measure how often each brand is currently named in AI answers, which BrandCited tracks per brand rather than per city.
Source run: 2026-05-18-amsterdam-scan.json. Published under CC BY 4.0, so press and analysts are welcome to cite these numbers with attribution.
The same audit that produced this ranking runs on any domain in about two minutes.
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